Friday, November 27, 2009

Teenage Girls Howl at the New Commercialism (5th Meditation)


As a recovering Twilight addict, the pull of the new movie coming out was too strong. I saw it on Tuesday, and I was extremely underwhelmed, as I expected to be. The acting was horrible, and for most of the movie I felt like the characters were very awkward and hard to watch. Especially, scenes that involved Kristen Stewart, which was the whole movie. There also the atmosphere of being in a theater with a bunch of teenaged and middle age female fans that is a little off putting. The fandom itself disgusts me in ways that I can’t even explain, and I’m glad that I am no longer a part of it.

I have to say the biggest thing that bothers me with the series is the stigma around the character of Edward. He’s the so-called “heartthrob” of the series, being the sexy 109-year-old vampire. You’re initially drawn into the series by the big lie that Edward is the perfect man for any young impressionable girl. But, when you read between the lines, he’s not that great of a guy. He’s very controlling and doesn’t let the main female character, Bella, do anything that she really wants. The emotional transfer is supposed to be that he is the perfect guy, but I beg to differ greatly. Edward is such a big part of the fandom that anything with Robert Pattinson’s face will sell like hotcakes.

The Twilight enterprise is probably one the of the greatest examples of aesthetic shifts in the last two years. There are books, movies, television appearances, and hell; you can get underwear with Edward’s face on it. It’s almost a bit ridiculous, who really needs Twilight underwear!?! Really! This is also an economic shift definitely because the whole franchise is over hyped and a money making machine. Anything the actors’ faces are on will sell out in a second.

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